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United Nations NGO Committee on Sustainable Development
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The Shape Shifters: Continuous Change for Competitive Advantage |  | Author: John L. Mariotti
Publisher: Wiley
Category: Book
List Price: $49.95
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Seller: betterworldbooks_
Rating:  2 reviews
Sales Rank: 5,968,739
Media: Hardcover
Pages: 276
Number Of Items: 1
Shipping Weight (lbs): 1.4
Dimensions (in): 9.5 x 6.1 x 1
ISBN: 0471292540
Dewey Decimal Number: 658.4063
EAN: 9780471292548
ASIN: 0471292540
Publication Date: September 26, 1997
Availability: Usually ships in 1-2 business days
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Product Description
The Shape Shifters Continuous Change For Competitive Advantage John L. Mariotti Only by developing a core that shifts constantly to deliver best value to customers will your company survive and succeed in the coming era of breathtaking change. In the pages of this revolutionary approach to building a "shape-shifting" company from the ground up, you'll learn to:- Get closer to your customers and develop a clear understanding of their mental picture of "value."
- Institute company-wide, integrated improvements — not just piecemeal patches.
- Understand the difference between shape-shifting and popular trends such as reengineering.
- Develop "new partnerships" by combining teamwork, human insight, and new technologies.
- And much more!
The day of the rigid, bureaucratic organization is waning, and a new day of learning and adapting is dawning. With the help of T## exciting new era! Mariotti's new book focuses us on what matters most in business.…growth and all of its positive implications. A truly refreshing read after so many years of stultifying "reengineering." —Michael Harris, Partner, The Sequoya Group, Inc. I had said "Wow" out loud twice in the first 30 pages. Many lights went off in my head as I read The Shape Shifters…This is more than a book, it's an opportunity to rethink the existing customer strategies of your company, your division, or your departments. —James B. Swartz, President, Competitive Action Group I have already used John Mariotti's shape shifting construct…This is a very valuable tool with which to coach an organization in developing winning strategies. —Fred S. Grunewald, President and Chief Operating Officer, Overhead Door Corporation
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| Customer Reviews:
One of The Top Ten Books for Leaders in 1997 January 6, 1998
1 out of 1 found this review helpful
THE 1997 "INNOTHINK AWARD WINNER" A lot of writers talk about change, but very few write about it with the authority and vigor of Mariotti, who has been an executive in four consumer products companies in four different industries: this book really has the "voice of experience" behind it. Moreover, if you have followed his thinking in IndustryWeek magazine the last few years, you know that you will get much more than broad concepts in this book. He gives the reader techniques and tools for "reshaping" the value behind a company's core assets: what it makes and sells. Are you in shape? Then perhaps it's time to shift!
One of 1997's Ten Best, and our InnoThink Award Winner February 13, 1998
A lot of writers talk about change, but very few write about it with the authority and vigor of Mariotti. He has been an executive in four consumer products companies in four different industries: this book really has the "voice of experience" behind it. Moreover, if you have followed his thinking in IndustryWeek the last few years, you know that you will get much more than broad concepts in this book. He gives the reader techniques and tools for "reshaping" the value behind a company's core assets: what it makes and sells. Are you in shape? Then perhaps it's time to shift! Transforming. [Read His MG Ezzay]
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